About REACH-A-Child™

Vision Statement 

“The First Response is a Book for Every Child-In-Crisis.”


Mission Statement

To provide First Responders with REACH BAGs filled with books and drawstring backpacks to help comfort children-in-crisis.

The REACH BAG Program operates as follows: Each squad or emergency vehicle is equipped with a First Responder BAG containing the following: 20 children’s books & drawstring backpacks. When First Responders encounter a child-in-crisis, they offer the child a book which the child gets to keep. The First Responder also gives the child a drawstring backpack to put the book in – and anything else the child might have to keep with them. The cost of the BAG also includes one annual refill of the books and the children’s backpacks.

Our Results

Children are immediately comforted and their attention directed away from the crisis at hand. First Responders consistently report that the act of giving the child a book immediately calms them and helps them to cope with the situation around them. As one officer reported, “…after getting my REACH BAG, I offered a book to the little girl who was extremely frightened. She was instantly comforted and became far less fearful.”

A second result is that First Responders feel good about their jobs and what they do. REACH staff hear from First Responders all the time that the act of giving the book and seeing the child become less fearful, helps them to feel good about what they doing. After helping a homeless family, one officer reported that she “left feeling better about my job knowing that simple contacts aided with things like the donated books can really make a difference.”

Neuroscience Research reports that the brain can only concentrate on one thing at a time. By giving a child a book, their attention turns away from the crisis to the person with the book!

Marquette University study shows that this program can reduce the impact of PTSD in children in these instances.

Our Needs

REACH-A-Child™ is a Madison-based non-profit currently partnering with First Responders in many communities across Wisconsin. This effort involves the creation of REACH BAGs* which are then delivered to the offices of the First Responders. This takes time and money. As we aren’t selling the books or BAGs, we rely upon sponsors to support our program since local departments cannot include this costs in their budgets.

Given our local community focus — helping YOUR police, fire, ambulance, etc. — we hope you will agree this is a GREAT way for your business to support your local First Responders! Please join us as we help First Responders to put a smile on the face of every child-in-crisis.

* This program does not discriminate, as emergencies happen to everyone no matter what their income level, race OR beliefs.

REACH-A-Child™ is a 501(c)3. All donations are tax-deductible 

The REACH-A-Child™ Team

  • Curt Fuszard
    Curt FuszardExecutive Director
  • Sarah E. Braun
    Sarah E. BraunDirector of Development & Marketing

The REACH-A-Child™ Board of Directors

  • Cory Erickson
      Cory EricksonPresident

      President & CEO at Career Momentum, Inc.

    • Eric Ristau
        Eric RistauSecretary

        Attorney at Eustice, Laffey, Sebranek & Auby, S.C.

      • David Fahey
          David FaheyTreasurer

          Executive Vice President
          Monona State Bank

        • Deputy Kristine Camarillo
            Deputy Kristine CamarilloBoard Member

            Milwaukee County Sheriff Department

          • Stephanie Hayden
              Stephanie HaydenBoard Member

              Strategic Philanthropic Advisor
              at TASC

            • Tara Hembree
              Tara HembreeBoard Member

              Director of Maximization
              Green Clock Films

            • Phani Palety
                Phani PaletyBoard Member

                CEO – Technoviz

              • Jeff Schroeter
                  Jeff SchroeterBoard Member

                  Community Relations and Charitable Giving at Metcalfe’s

                • Tracy Schweitzer
                    Tracy SchweitzerBoard Member

                    Chief of Staff Vice President

                    American Family Insurance

                  • Jennifer Schank
                      Jennifer SchankBoard Member

                      Fuhrman & Dodge

                    • Hywania Thompson
                        Hywania ThompsonBoard Member

                        Copywriter at Madison Metropolitan School District

                      • Natasha Vora
                          Natasha VoraBoard Member

                          Director of Consumer Strategies at Rev360

                        The REACH-A-Child™ Advisory Council

                        • Chief Steven Davis
                            Chief Steven Davis

                            Fire Chief
                            Madison Fire Department

                          • Mayor Paul Esser
                              Mayor Paul Esser

                              City of Sun Prairie

                            • Chief Charles Foulke
                                Chief Charles Foulke

                                Police Chief
                                Middleton Police Department

                              • Officer Tommy Foy
                                  Officer Tommy Foy

                                  Sun Prairie Police Department

                                • Chief Chris Garrison
                                    Chief Chris Garrison

                                    Fire Chief
                                    Sun Prairie Fire Department

                                  • Sheriff John Gossage (Ret.)
                                      Sheriff John Gossage (Ret.)

                                      Brown County Sheriff Department

                                    • Chief Aaron Harris
                                        Chief Aaron Harris

                                        Fire Chief
                                        Middleton Fire Department

                                      • Chief Mike Koval
                                          Chief Mike Koval

                                          Police Chief
                                          Madison Police Department

                                        • Major Adrian Logan
                                            Major Adrian Logan

                                            Wisconsin State Patrol-North Central Region

                                          • Sheriff Dave Mahoney
                                              Sheriff Dave Mahoney

                                              Dane County Sheriff Department

                                            • Officer Kate Mann
                                                Officer Kate MannPolice Officer

                                                Oshkosh Police Department

                                              Departments partnering with REACH-A-Child

                                              • Adams County Sheriff    (12)
                                              • Argyle Police, Fire, and EMS    (4)
                                              • Baraboo Police, Fire, and EMS   (25)
                                              • Belleville Police and EMS   (3)
                                              • Brown County Sheriff  (9)
                                              • Cambridge Fire & EMS (8)
                                              • Children’s Advocacy Center-Eau Claire   (7)
                                              • Columbia County Sheriff  (20)
                                              • Cross Plains Police  (3)
                                              • Cuba City Police  (4)
                                              • Dane County Sheriff  (30)
                                              • Deerfield Fire (8)
                                              • Deergrove EMS
                                              • Deforest Police, Fire, and EMS  (9)
                                              • Edgerton Police, Fire, and EMS (17)
                                              • Fall River Police  (2)
                                              • Fitchburg Police and Fire   (20)
                                              • Fitch-Rona EMS   (5)
                                              • Green County EMS  (6)
                                              • Janesville Police, Fire, and EMS    (37)
                                              • Keewaunee County Sheriff   (20)
                                              • Kilbourn Fire and EMS  (7)
                                              • Lafayette County Sheriff   (24)
                                              • Lake Delton Police and Fire  (2) (Partial)
                                              • Little Chute Fire  (3)
                                              • Lodi Police Department  (4)
                                              • Lomira Police, Fire, and EMS (7)
                                              • Madison Police and Fire  (111)
                                              • Marquette County Sheriff  (16)
                                              • Mauston EMS  (3)
                                              • Marshfield Fire and EMS (4)
                                              • McFarland Police, Fire, and EMS   (12)
                                              • Medford Police, Fire, and EMS  (8)
                                              • Mequon Police  (13)
                                              • Middleton Police, Fire, and EMS (21)
                                              • Milwaukee County Sheriff  (125)
                                              • Milwaukee Police   (1) (Partial)
                                              • Milton Fire (3)
                                              • Monroe Police and Fire  (16)
                                              • Mount Horeb Fire  (1)  (Partial)
                                              • Nunda Fire (5)
                                              • Oak Creek Police and Fire (15)
                                              • Oregon Fire and EMS   (5)
                                              • Oshkosh Police and Fire  (34)
                                              • Osseo Police  (2)
                                              • Platteville Police  (6)
                                              • Prairie Du Sac Fire  (1)
                                              • Poynette Police  (6)
                                              • Reedsburg Police (6)
                                              • Richland Center Police (4)
                                              • Richland Center Sheriff (8)
                                              • Rio Police Department  (2)
                                              • Riverside Fire   (6)

                                              *All REACH BAGs comfort 20 children-in-crisis.

                                              • Ryan Brothers Ambulance (2)
                                              • Sauk City Fire  (7)
                                              • Sauk County Sheriff  (25)
                                              • Sauk Prairie Police  (5)
                                              • Slinger Police  (6)
                                              • Shorewood Hills Police  (3)
                                              • Southwest Health Center EMS  (3)
                                              • Spring Green Police (3)
                                              • Sun Prairie Police, Fire, and EMS  (24)
                                              • Taylor County Sheriff  (18)
                                              • Town of Madison Police  (9)
                                              • Trempealeau County Sheriff  (24)
                                              • UW Madison Police Department  (20)
                                              • UW Oshkosh Police Department (5)
                                              • Verona Police  (10)
                                              • Village of Howard Fire  (5)
                                              • Waunakee Police, Fire, and EMS  (28)
                                              • Waupun Police (5)
                                              • Wausau Police (25)
                                              • Whitewater Police, Fire, and EMS (16)
                                              • Winnebago County Sheriff  (24)
                                              • Wisconsin Dells Police  (6)
                                              • Wisconsin State Patrol – All Regions  (408)
                                              • Wonewoc Police, Fire, and EMS (4)
                                              • Woodruff Police (5)